Bourbon, MO – Imperial Headwear, the #1 headwear brand for Private and Resort golf facilities as reported by the Association of Golf Merchandisers (AGM) in their Member Survey the last 3 consecutive years, announced a new partnership with the Southern Golf Association (SGA).

Imperial will become the “Official Headwear Provider of the Southern Golf Association” under the new agreement, and provide headwear for all Southern Amateur contestants and staff.

“The SGA is very appreciative of our partnership with Imperial Headwear,” said Andy Priest, Executive Secretary for the SGA. “Partnering with one of the premier brands in the golf industry shows their commitment to supporting amateur golf and allows us to provide championship contestants with the best headwear available in the marketplace.”

Imperial will also be offering a limited edition collection of SGA headwear/apparel on their website –

“We are pleased to partner with a great association like the SGA,” said David Shaffer, VP Sales & Marketing at Imperial Headwear. “Andy Priest and the SGA team are doing terrific things for amateur golf, and we are excited to be named the Official Headwear of the SGA.”

The Limited Edition collection of hats/apparel offered online will include a number of styles in multiple colors with the SGA logo. Along with the core SGA logo, the collection will also offer official Southern Amateur Championship and Southern Junior Championship merchandise.

Click here to view and shop the entire SGA Collection:

For more information about Imperial Headwear please visit, contact your local sales representative or call (800) 950-1916.

About the Southern Golf Association

The Southern Golf Association, founded in 1902, is one of the oldest golf organizations and serves member clubs over a 14 state area. Recognized by the United States Golf Association (USGA) and Regional Golf Associations as one of the leaders in the promotion of Amateur Golf, SGA championships are selected for inclusion as criteria for selecting players for USGA and State team competitions. Through the years, SGA Champions have been chosen to represent various state golf associations in selected team competitions, including the Walker Cup and World Amateur. The SGA is host to the Southern Junior Championship as well as the Southern Amateur Championship and hosts the international award, the “Amateur of the Month”, to a deserving amateur golfer on a monthly basis.

About Imperial Headwear

Founded in 1916, Imperial Headwear is the leading manufacturer and marketer of premium quality headwear & apparel for the golf market. Imperial is committed to style, functionality and perfection in fit and comfort. It is this commitment that has allowed the creation of a wide variety of styles with quality that is second to none. Renowned for its superior customer service and art customization capabilities, Imperial offers its products using the most innovative fabrics and designs, as well as logo and embroidery technologies. For further information please visit or call (800) 950-1916.  Follow Imperial Headwear on Twitter and Instagram at @ImperialHats and on Facebook at  Imperial Headwear’s 100th Anniversary video can be viewed at


Chris Frame

Marketing Specialist

Imperial Headwear


Andy Priest

Executive Secretary

Southern Golf Association