Field Notes

BOURBON, MO —  Imperial, voted the #1 headwear brand for private and resort golf facilities for nine consecutive years by the Association of Golf Merchandisers (AGM) and recognized by Golf Datatech as the #1 headwear brand across combined on- and off-course retail channels, is proud to announce a new partnership with LPGA professional Benedetta Moresco, who joins Team Imperial as an official headwear ambassador. Moresco turned professional in 2023 following a standout amateur and collegiate career at the University of Alabama, earning SEC honors and competing on the international stage. As part of the partnership, she will represent Imperial both on and off the course, highlighting the brand’s commitment to performance, craftsmanship, and the future of the game. Her global perspective and competitive drive align seamlessly with Imperial’s heritage and continued investment in emerging talent. Benedetta brings a unique combination of global perspective, competitive edge, and authenticity that reflects exactly where the game is headed,” said Jerry Biag, Director of Marketing at Imperial.  “We’re excited to welcome her to Team Imperial and support her as she continues to make her mark on the LPGA Tour.” “Partnering with Imperial feels like a natural fit,” said Moresco. “The brand stands for quality and tradition, but also embraces innovation, which is important to me. I’m proud to represent Imperial and excited for what’s ahead.” This partnership further reinforces Imperial’s commitment to supporting elite athletes who embody the brand’s heritage and passion for the game. Moresco joins Imperial’s family of ambassadors, including LPGA winner Ingrid Lindblad and PGA Tour winner Keith Mitchell, representing Imperial on golf’s biggest stages. About Imperial Founded in 1916, Imperial is a CPC company with expertise in design, marketing, manufacturing, and distribution. Imperial owns and operates several brands and companies, including Imperial, Pukka®, The Winston Collection and the Peter Millar Licensing Company.  Imperial is a consumer apparel brand that sells its products into several markets, including the direct-to-consumer (DTC), golf, corporate, and supply chain channels.  Customers include the U.S. Open, PGA Championship, Open Championship, Ryder Cup, Presidents Cup, and Solheim Cup. Imperial also has manufacturing and licensing relationships with Nike, Peter Millar, Tommy Hilfiger, Vans, Adidas and many other global brands. Imperial products can be found at all Top 100 and over 75% of the Top 400 golf courses in the United States and has been voted the #1 headwear brand for private and resort golf facilities for nine consecutive years by the Association of Golf Merchandisers (AGM) and reported as the “#1 headwear brand in the combined on and off course retail golf channels” by Golf Datatech. Imperial supports the Imperial Foundation, a philanthropic organization dedicated to fostering the growth and vitality of sports—especially golf—and enhancing the well-being of communities it serves. CPC, Imperial’s parent company, is a Kansas City-based investment holding firm focused on a long-term strategy to buy, build, and hold™ great companies. For further information please visit Imperial1916.com. Follow Imperial on LinkedIn at @imperial-headwear or Instagram at @ImperialHats. Media contact:Jerry BiagDirector of Marketing jbiag@imperial1916.com

BOURBON, MO – Imperial, voted the #1 headwear brand for private and resort golf facilities for nine consecutive years by the Association of Golf Merchandisers (AGM) and recognized as the #1 headwear brand in the combined on- and off-course retail golf channels” by Golf Datatech, debuted its new Spring Collection last week at the 2026 PGA Show in Orlando, FL. The new assortment blends heritage influences, modern trends, and trusted Imperial fabrics. Each style brings its own personality, unified by easy-to-wear silhouettes, intuitive decoration options, and on-trend looks designed to integrate seamlessly into any shop’s assortment. Click here to view a digital catalog of Imperial’s Spring Additions “Coming out of the 2026 PGA Show, the energy around the Spring collection has been extremely positive,” said Andrew Blatnik, National Sales Manager, Golf. “There’s real momentum behind this line. Customers are reacting to the blend of heritage and modern design, and the new decoration options, especially the new HP+3D patch, give them more ways to create something that feels truly their own.” Spring 2026 Style Highlights ●      5068 – The Persimmon A modern, two-tone twist on the classic 5054 - The Wrightson, featuring a putty crown and contrast visor in a retro 5-panel silhouette. Built with trusted Imperial performance fabric, it taps into current retro and two-tone trends while maintaining consistent fit and quality. ●      X210C – The Heirloom A premium evolution of the pigment-dyed classic, crafted from lightweight cotton canvas with a stone wash for a soft, lived-in feel. A refined everyday cap that elevates a familiar silhouette. ●      X210CM – The Heirloom Meshback A meshback extension of The Heirloom, pairing soft mesh panels with stone-washed canvas for a weathered yet polished aesthetic that goes beyond the traditional trucker. ●      1983 – The Griffin A low-profile, soft-structured cap inspired by Imperial’s 1990s archive. Stone-washed cotton canvas and a brushed visor deliver a subtle, heritage-driven look that is easy to merchandise. ●      5066 – The Retreat A retro 5-panel style made from wide-pinwale cotton corduroy with a heavy stone wash. Trend-forward texture and a structured shape give this cap strong lifestyle appeal, especially for younger consumers. New Decoration Capabilities The Spring 2026 Collection is further elevated by new decoration offerings designed to enhance brand expression and retail impact. The HP+ 3D Patch delivers dimensional depth, fine detail, and long-term durability through a soft, flexible, rubber-like finish available in up to six Pantone-matched colors. The Hi-Def Silicone Patch introduces a lightweight, low-profile option that combines high-definition silicone with a woven substrate for clean edges, precision detail, and modern appeal across a wide range of headwear styles. Together, these new decoration techniques provide customers with greater flexibility, differentiation, and premium execution, supporting strong visual storytelling and confident sell-through. “We saw a lot of products at the PGA Show, but Imperial’s Spring collection really stood out. The new styles feel fresh, striking the right balance between lifestyle and performance,” said Lauren Whitman, Head Golf Professional at Stonebrook Golf Club. “What truly sets the line apart, though, are the decoration options. The HP+ 3D patch delivers a premium look and feel that’s hard to achieve with traditional embroidery or other patches—it’s modern, durable, and the kind of detail that pops off the shelf and immediately grabs a customer’s attention.” The Spring 2026 Collection reinforces Imperial’s position as a trusted partner for golf shops and retailers seeking products that honor tradition while embracing innovation. For more information, visit www.imperial1916.com. About Imperial Imperial is a consumer apparel brand founded in 1916 with design, marketing, manufacturing, and distribution capabilities. Imperial sells its products into several markets, including the direct-to-consumer (DTC), golf, corporate, and supply chain channels. Customers include the U.S. Open, PGA Championship, Open Championship, Ryder Cup, Presidents Cup, and Solheim Cup. Imperial also has manufacturing and licensing relationships with Nike, Peter Millar, Tommy Hilfiger, Vans, adidas and many other global brands. Imperial products can be found at all Top 100 and over 75% of the Top 400 golf courses in the United States and has been voted the #1 headwear brand for private and resort golf facilities for nine consecutive years by the Association of Golf Merchandisers (AGM) and reported as the “#1 headwear brand in the combined on and off course retail golf channels” by Golf Datatech. Imperial is also proud to fund the Imperial Foundation, a separate philanthropic organization committed to the growth and vitality of sports, especially the game of golf and those who support it, as well as the overall health and well-being of the people in the communities Imperial serves. For further information please visit Imperial1916.com. Follow Imperial on Instagram at @ImperialHats.

BOURBON, MO - Imperial, voted the #1 headwear brand for private and resort golf facilities for nine consecutive years by the Association of Golf Merchandisers (AGM) and reported as the “#1 headwear brand in the combined on and off course retail golf channels” by Golf Datatech, announced its 2025 award winners at the company’s sales meeting leading into the 2026 PGA Show. Imperial named Andy Glick, Sales Representative for Illinois, as the 2025 Sales Representative of the Year. In just three years with the company, Andy has made a measurable impact in his territory through a creative, forward-thinking approach to selling and a relentless focus on delivering the right solutions for his customers. Known for his professionalism and consistency, Andy has earned the trust of customers, internal partners, and leadership alike. “Andy represents exactly the kind of sales professional we want leading our brand,” said John Anderson, VP of Sales, Golf. “His creativity, work ethic, and respect for both customers and internal teams have driven meaningful results in a short period of time. He’s helping set the standard for the future of our sales organization.” Imperial also recognized Andrew Lamie as the 2025 Customer Service Award winner, honoring his accuracy, responsiveness, and commitment to customer intimacy. Andrew consistently communicates quickly and reliably, and builds trusted relationships that help ensure smooth production and an exceptional customer experience. “Andrew exemplifies what this award represents,” said Nicole King, Customer Service Manager. “His attention to detail, responsiveness, and customer-first mindset create a ripple effect across the organization and plays a key role in delivering a consistently strong customer experience.” About Imperial Headwear Imperial is a consumer apparel brand founded in 1916 with design, marketing, manufacturing, and distribution capabilities. Imperial sells its products into several markets, including the direct-to-consumer (DTC), golf, corporate, and supply chain channels. Customers include the U.S. Open, PGA Championship, Open Championship, Ryder Cup, Presidents Cup, and Solheim Cup. Imperial also has manufacturing and licensing relationships with Nike, Peter Millar, Tommy Hilfiger, Vans, adidas and many other global brands.   Imperial products can be found at all Top 100 and over 75% of the Top 400 golf courses in the United States and has been voted the #1 headwear brand for private and resort golf facilities for nine consecutive years by the Association of Golf Merchandisers (AGM) and reported as the “#1 headwear brand in the combined on and off course retail golf channels” by Golf Datatech.   Imperial is also proud to fund the Imperial Foundation, a separate philanthropic organization committed to the growth and vitality of sports—especially the game of golf and those who support it—as well as the overall health and well-being of the people in the communities Imperial serves.   For further information, please visit Imperial1916.com. Follow Imperial on Instagram at @ImperialHats.

BOURBON, Mo. – Imperial, a CPC company and market leader in the design, marketing, manufacturing, and distribution of headwear and apparel, announced the appointment of Matt Ritchie as Chief Commercial Officer (CCO). The newly created role underscores Imperial’s continued investment in commercial leadership to support accelerated growth across its brand portfolio. Ritchie will lead Imperial’s integrated commercial strategy, overseeing go-to-market execution, customer experience, and revenue growth initiatives, while partnering with the senior leadership team to advance long-term strategic objectives. He brings more than 18 years of leadership experience across sales, marketing, and commercial operations in complex, multi-channel B2B environments. Most recently, Ritchie served as Senior Vice President of Sales at Interior Logic Group, where he led a national sales organization of more than 100 professionals and managed a $1.85 billion sales budget. His tenure included modernizing sales processes, implementing enterprise CRM, launching new products, and driving data-led decision-making that delivered measurable market share and revenue growth. In addition, Ritchie will lead the integration of The Winston Collection, Imperial’s recently acquired premium golf equipment and accessories brand based in Rochester Hills, Michigan. “Matt’s ability to align teams, strengthen go-to-market execution, and drive sustained growth makes him a strong addition to our leadership team,” said Jeremy Davis, CEO of Imperial. “His experience will be critical as we continue to scale the business and strengthen our position across the golf and lifestyle categories.” About Imperial Founded in 1916, Imperial is a CPC company with expertise in design, marketing, manufacturing, and distribution. Imperial owns and operates several brands and companies, including Imperial, Pukka®, Winston Collection, and the Peter Millar Licensing Company.  Imperial is a consumer apparel brand that sells its products into several markets, including the direct-to-consumer (DTC), golf, corporate, and supply chain channels.  Customers include the U.S. Open, PGA Championship, Open Championship, Ryder Cup, Presidents Cup, and Solheim Cup. Imperial also has manufacturing and licensing relationships with Nike, Peter Millar, Tommy Hilfiger, Vans, Adidas and many other global brands. Imperial products can be found at all Top 100 and over 75% of the Top 400 golf courses in the United States and has been voted the #1 headwear brand for private and resort golf facilities for eight consecutive years by the Association of Golf Merchandisers (AGM) and reported as the “#1 headwear brand in the combined on and off course retail golf channels” by Golf Datatech. Imperial supports the Imperial Foundation, a philanthropic organization dedicated to fostering the growth and vitality of sports—especially golf—and enhancing the well-being of communities it serves. CPC, Imperial’s parent company, is a Kansas City-based investment holding firm focused on a long-term strategy to buy, build, and hold™ great companies. For further information please visit Imperial1916.com. Follow Imperial on LinkedIn at @imperial-headwear or Instagram at @ImperialHats.