Field Notes

New styles and colorways debuted for Imperial sales representatives this week as the brand continues to build on its growing selection of rope caps, performance styles and trending ‘Micro Pattern’ prints. Innovative new decoration techniques were also announced, such as new domestic Chenille letters that give a classic varsity look to any style, as well as new 3D Chain Stitch now available through the Imperial Empire Program. One of the most noteworthy announcements from Imperial last year was the launch of a new Custom Rope Cap Program inspired by one of the best selling hats in golf – The Wrightson (style 5054). In order to provide more variety to their customers, this week Imperial announced the addition of two new six-panel styles to the program. Customers can mix and match 14 total base fabric colors with over 30 solid and multi-color ropes in small quantities. These new six-panel rope cap styles have also been added to Imperial’s 2022 domestic in-stock offering with availability starting in June: • The Wingman (style 7054) The Wingman has the same performance polyester fabric, woven rope and plastic snap closure as The Wrightson, but with a six panel, structured mid-crown profile. The Wingman will be available in 10 different cap/rope color combinations in June. • The Night Owl (style 7055) The Night Owl has the same crown fabric, woven rope and new six panel, structured mid-crown profile as The Wingman, but as an adjustable mesh back variation. The Night Owl will be available in 6 different cap/rope/mesh color combinations in June. Also, new color options were included in the mid-season announcement. The Oglethorpe (style 4062) a knit performance tonal camo cap now comes in ‘True Navy’, and The Manifold (style 5057) a pigment washed rope cap now comes in ‘Honey’ with a black rope. But perhaps the most anticipated and well-received new color additions were the six new ‘Micro Pattern’ prints announced for The Alter Ego (style X210R) performance cap. ‘Micro Pattern’ prints have been a trending look in golf apparel, which is translating to the headwear category. Imperial continues to lead the industry in micro print headwear options with the addition of new nautical, desert, winter and space-themed patterns, all available to ship starting in June. "We are committed to developing innovative headwear styles and decoration techniques that golf consumers recognize as distinctly Imperial right now, And being able to deliver these new quality products quickly is what is really driving our customers’ business and serving up great margins too. The strength of our brand, product line and service, coupled with all the supply chain headwinds the industry is facing are all giving Imperial a real advantage right now". David Shaffer, Senior Vice President of Sales at Imperial.

Imperial announced John Anderson’s hire as the company’s new Vice President of Sales (Golf) This week. “It's my pleasure to welcome John to the Imperial team,” said David Shaffer, Senior Vice President of Sales at Imperial. “John’s years of experience and network of industry professionals will be a major asset to our sales team.” John is a well respected industry veteran with over thirty years of experience, ranging from a General Manager of multiple Pro Golf Discount off course retail facilities, golf company sales representative for Polo Ralph Lauren, independent golf sales representative with Cutter and Buck, Pukka and Ogio along with 20 years of sales management with Forresters outerwear, Antigua Golf and Straight Down apparel. John lives in Phoenix, Arizona and is the proud father of four along with three beautiful granddaughters.

NKF Konica Minolta Golf Classic events are held at some of the most prestigious courses across the country providing corporations additional opportunities to partner with customers and colleagues while also supporting corporate social responsibility and a great cause. “We’re honored that Imperial Headwear is joining us once again as a National Promotional Partner during the 2022 season of the NKF Konica Minolta Golf Classic tournaments,” said Kevin Longino, CEO, National Kidney Foundation and a kidney transplant patient. “Those with kidney disease are at increased risk of developing life-threatening complications from COVID-19, particularly with the development of multiple variants like Delta or Omicron. This incredible partnership comes at a critical time for our kidney community and truly helps us raise awareness and the funds needed to continue advancing kidney health. The partnership between the National Kidney Foundation and Imperial Headwear includes a curated collection of headwear, with a portion of the proceeds benefiting NKF. “Golf has been a great respite for those seeking leisure and exercise for hundreds of years, but never more so than in the past year during the global pandemic,” said David Shaffer, Senior Vice President of Sales, Imperial Headwear. “That’s why we’re so pleased to continue our partnership with the National Kidney Foundation by providing our most popular hats at their golf events held throughout the country. We’re very proud to do our part in helping support patients and families affected by kidney disease, especially during these challenging times,” added Shaffer. Successful since it was founded in 1987, the NKF Konica Minolta Golf Classic is The Premier Amateur Golf Event for Charity. Each year thousands of golfers from across the country participate in nearly 30 local events held at top venues, entertaining clients, and playing for the chance to qualify in the National Finals held at the prestigious Pebble Beach in January of 2023. Participating golfers raise $3.5 million annually to benefit the National Kidney Foundation and the more than 1 in 7 American adults affected by kidney disease. The series showcases Konica Minolta as the National Title Sponsor and IAA, Inc., and Horizon Therapeutics as a National Corporate Partner. National Promotional Partners include the Greg Norman Collection and Imperial Headwear. For more information about the NKF Konica Minolta Golf Classic, or to find an upcoming event near you, please visit NKFKonicaMinoltaGolfClassic.com. All golf events will adhere to COVID-19 guidelines from the Centers for Disease Control and Prevention (CDC) as well as any state-specific guidelines. Please review NKF’s “Know Before You Go” for additional information.

When the temperatures start to drop and there’s a nip in the air, you know what that means - it’s time to pull out your softest, coziest knit hat or golf beanie to keep your head and ears warm. And one of the best parts about cold-weather knits and golf beanies is they come in so many different shapes, sizes, colors and styles that you can really show off your personality. Are you a furry pom-pom person or more of a sleek and simple hat wearer? To cuff or not to cuff? But it doesn’t just stop at hat style - with a wide array of icons to choose from, you’ll be customizing hats in no time with Imperial’s design-a-hat option for custom logo golf hats. We’ve rounded up not only our warmest knit and golf beanie options, but also the collections of icons you can choose from, whether you select a hat we’ve already thought up or you design your own golf hat. Start off with a golf beanie style If you just want to keep it simple or you want to see the base knit options to create your own custom embroidered hats, the best place to start is the Keep Warm Knits. See all the assorted style options, from furry poms to knit poms, to no poms at all. If you do want to design a hat using these knits as your starting point, simply add a free logo and personalize. Logos for these bespoke hat options can come from Imperial’s collections of icons (we’ll get into those below!) or even your own design, which you can upload. The best part about this option is you can buy as little or as many custom logo hats as you like, there’s no minimum! So if you only want one of your custom designs, then feel free to just buy one. Add an icon from one of many rad collections Once you’ve picked the warm knit or golf beanie that you like best, kick up the fun by adding an icon that really speaks to you. Let everyone know what you’re about with popular icons representing your love of winter fun, delicious foods or even your furry friend. Keep Warm with fun cool-weather icons If your buddies always know they can find you hitting the slopes, jumping on a powder sled or just enjoying a cocktail by the fire once the weather gets cold, then you might want to check out icons in the Keep Warm Collection. Find snowy weather shenanigans visualized in icons of winter sports, cold weather fun and a variety of beverages. Get inspired to design your own cozy golf beanie with some of our favorite ideas that are perfect, especially for fall or winter. Holly jolly options from the Holiday Collection If you’re shopping during ‘the most wonderful time of the year,’ get your stocking stuffers from the Holiday Collection. Who wouldn’t want to find a warm golf beanie under the tree with a golfing santa or flamingo? Get in the spirit with a knit or beanie in fun holiday colors with one of the many festive icons to choose from. Look good enough to eat with the Edibles Collection Why just wear a beanie to brunch when you can wear a beanie with brunch on it? Find delectable dishes and sweet snacks in the Edibles Collection. From sweet to savory and everything in-between, make everyone else hungry with these deliciously quirky icon options. A nod to man’s best friend with canine icons This one’s for the dog lovers out there. The Canine Collection features furry friends from big dogs to small dogs, each with its own loveable personality and charm. With so many different breeds to choose from, you’re bound to find your favorite pooch or the one that looks just like your dog at home; but if your dog’s breed isn’t available, you always have the option to customize your golf hats using the Design Your Own tool for something uniquely you. Show off your state pride There’s nothing better than loving where you’re from. Let everybody else know where the best place to be is by repping your home state on your beanie with designs from the Tailgate Collection. These icons range from outlines of the state to images of the state flag, depending on the state. If you’re more of a nature lover, there’s also the State Flower Collection with options of local flora and fauna from some select states. Feeling creative? Design your own hat If you have a fantastic idea for an icon to add to one of our knits or golf beanies or if you don’t quite see what you have in mind, you always have the option to create custom logo hats! The Design Your Own tool at Imperial lets you do two different things: put an existing Imperial icon on any hat of your choice OR upload your very own design to create your own custom embroidered hats. Simply pick out the hat you want, choose the color and then either select the Imperial logo you want to put on it or upload your own image to create custom embroidered hats, with no minimum order. For cozy vibes in fall and winter, or anytime your head could use a little extra warmth, don’t leave the house without a knit or beanie that really showcases what you’re all about.