Field Notes

BOURBON, MO – Imperial, voted the #1 headwear brand for private and resort golf facilities for eight consecutive years by the Association of Golf Merchandisers (AGM) and reported as the “#1 headwear brand in the combined on and off course retail golf channels” by Golf Datatech, is proud to announce that a partnership with Toss & Spin.  This partnership will name Imperial as the “Official Headwear of Toss & Spin – one of the fastest-growing innovative pickleball and tennis platforms. The partnership brings together two brands committed to performance, community, and modern racquet-sport culture. Through this collaboration, Imperial will provide official headwear for Toss & Spin’s staff servicing their pickleball and tennis programming, including events, activations, and on-court experiences delivering high-quality, performance-driven styles designed for on and off-court play.  “Toss & Spin has built an impressive community across both pickleball and tennis, two sports that continue to attract players of all ages and skill levels,” said Jerry Biag, Director of Marketing at Imperial.  “We’re excited to support their mission by providing premium headwear that performs on court while reflecting the modern lifestyle surrounding racquet sports.” As part of the partnership, Imperial headwear and apparel will be featured at Toss & Spin pickleball and tennis events, pop-up experiences, and across digital and social channels. The collaboration will also include select co-branded styles and limited-edition drops designed to engage the Toss & Spin audience and celebrate the culture of both sports. “Toss & Spin is proud to partner with Imperial,” said Chris Clark, CEO of Toss & Spin. “Imperial’s legacy of quality and innovation aligns perfectly with our goal of elevating the player experience across pickleball and tennis, both on and off the court.” This partnership underscores Imperial’s continued expansion into high-growth racquet sports, extending its trusted craftsmanship and modern design to new communities beyond traditional categories. About Imperial Imperial is a consumer apparel brand founded in 1916 with design, marketing, manufacturing, and distribution capabilities. Imperial sells its products into several markets, including the direct-to-consumer (DTC), golf, corporate, and supply chain channels. Customers include the U.S. Open, PGA Championship, Open Championship, Ryder Cup, Presidents Cup, and Solheim Cup. Imperial also has manufacturing and licensing relationships with Nike, Peter Millar, Tommy Hilfiger, Vans, adidas and many other global brands. Imperial products can be found at all Top 100 and over 75% of the Top 400 golf courses in the United States and has been voted the #1 headwear brand for private and resort golf facilities for eight consecutive years by the Association of Golf Merchandisers (AGM) and reported as the “#1 headwear brand in the combined on and off course retail golf channels” by Golf Datatech. Imperial is also proud to fund the Imperial Foundation, a separate philanthropic organization committed to the growth and vitality of sports—especially the game of golf and those who support it—as well as the overall health and well-being of the people in the communities Imperial serves. For further information please visit Imperial1916.com. Follow Imperial on Instagram at @ImperialHats. About Toss & Spin Toss & Spin is a racquet sports agency that connects communities through pickleball and tennis by delivering best-in-class lessons, classes, and live events. Founded in 2020, Toss & Spin works closely with facilities, employers, and brands to design intentional programming experiences that make people happier and healthier through sport. Since its launch, Toss & Spin has conducted more than 1,000 events, delivered 8,000+ classes, and activated programming in 40 cities nationwide, creating accessible, high-quality racquet sports experiences for players of all ages and skill levels. Driven by its mission—bringing the joy of racquet sports to every hand, everywhere—Toss & Spin blends community, engaging formats, and technology to inspire people to learn, play, and grow. For more information visit www.tossandspin.com.  Follow Toss & Spin on Instagram @tossandspin

Organizational Announcement: Welcoming Jill Wenk to Imperial I am pleased to announce that Jill Wenk, MA, PHR will be joining Imperial as our new Vice President of Human Resources, effective January 5, 2026. Jill is an accomplished Human Resources executive with more than 15 years of progressive leadership experience guiding People Operations, Talent Acquisition, Total Rewards, and Organizational Development across high‑growth, multi‑site, and global environments. She has a proven track record of building award‑winning cultures, scaling HR infrastructure, and serving as a trusted advisor to executive teams navigating complex organizational change. Most recently, Jill served as Vice President of People at Hennessey Digital, where she led global People Operations for a fully remote workforce spanning 28+ states and 19+ countries. She built a full‑scale HR function from the ground up, transforming the company from a founder‑led startup into a professionally managed, multimillion‑dollar organization. Under her leadership, the company achieved record employee satisfaction scores, significantly reduced turnover, and earned multiple Best Places to Work awards from Inc., Fortune, Titan, and Quartz. Jill’s accomplishments at Hennessey Digital include: Designing scalable human capital strategies that supported rapid growth and seamless post‑acquisition integration. Leading strategic communication and change‑management initiatives that strengthened morale during periods of transformation. Reducing turnover to well below industry benchmarks. Building high‑impact talent management, performance, and career‑pathing frameworks. Designing and overseeing total rewards program, including compensation, benefits, payroll, and compliance across numerous states and jurisdictions. Prior to that, Jill served as Senior Director of Human Resources at True Manufacturing, where she led HR operations for a large, multi‑site manufacturing organization. She drove major operational initiatives, streamlined talent acquisition processes, launched a Learning Management System, and strengthened compliance and employee relations practices across the enterprise. Earlier in her career, Jill held HR leadership roles at NISA Investment Advisors, where she successfully led the organization through a federal OFCCP audit with zero findings and built foundational HR systems, policies, and compliance programs. Jill holds a Master of Arts in Organizational Development and Leadership and a Bachelor of Arts in Psychology from Saint Louis University. She also maintains her PHR certification, has completed extensive professional training, and is certified in Predictive Index assessments. Jill is known for her strategic clarity, people‑first leadership style, and ability to build high‑performance cultures rooted in transparency, accountability, and trust. Her expertise will be instrumental as Imperial continues to strengthen its talent strategy, elevate employee experience, and support our next phase of growth. Please join me in welcoming Jill to Imperial. We are excited for the leadership, partnership, and change management expertise she will bring to our organization.   Jeremy CEO

BOURBON, MO – Imperial, a CPC company, a market leader in the design, marketing, manufacturing, and distribution of headwear and apparel has appointed Jane Smith as Vice President of Marketing, effective January 5, 2026. Imperial owns and operates multiple brands and companies, including Imperial, Pukka®, Winston Collection and the Peter Millar Licensing Company. These brands serve a diverse range of markets, including direct-to-consumer (DTC), golf, corporate, destination leisure, team dealer, and supply chain channels.  Smith brings more than 25 years of global marketing leadership across digital transformation, omni-channel strategy, and brand growth. She joins Imperial from Wolverine Worldwide, where she most recently served as Vice President of Marketing & Digital Media for Merrell and Chaco, leading global marketing and growth strategy for an $870M+ brand portfolio. In her role at Wolverine Worldwide, Smith managed a $35M+ media budget, oversaw lifecycle marketing and consumer journey optimization, and partnered closely with executive leadership to drive long-term growth. Her leadership contributed to meaningful gains in revenue, customer lifetime value, and digital performance across global markets. Prior to Wolverine Worldwide, Smith held senior marketing roles at Merrell and Cat Footwear, where she led integrated global campaigns, digital transformation initiatives, and e-commerce growth strategies. Earlier in her career, she built and scaled digital practices for international clients including Dell, Microsoft, and Oracle, and served as Global Marketing Director for WorldWide Retail Exchange, managing brand strategy across Europe and the United States. “Jane brings the strategic rigor, digital expertise, and brand leadership that align perfectly with Imperial’s growth priorities,” said Jeremy Davis, CEO at Imperial. “Her experience scaling global brands will be instrumental as we continue to expand our market presence and elevate the Imperial brand.” At Imperial, Smith will lead global marketing strategy with a focus on brand positioning, digital acceleration, and consumer engagement as the company continues to grow across golf, lifestyle, and corporate channels. About Imperial Founded in 1916, Imperial is a CPC company with expertise in design, marketing, manufacturing, and distribution. Imperial owns and operates several brands and companies, including Imperial, Pukka®, and the Peter Millar Licensing Company.  Imperial is a consumer apparel brand that sells its products into several markets, including the direct-to-consumer (DTC), golf, corporate, and supply chain channels.  Customers include the U.S. Open, PGA Championship, Open Championship, Ryder Cup, Presidents Cup, and Solheim Cup. Imperial also has manufacturing and licensing relationships with Nike, Peter Millar, Tommy Hilfiger, Vans, Adidas and many other global brands. Imperial products can be found at all Top 100 and over 75% of the Top 400 golf courses in the United States and has been voted the #1 headwear brand for private and resort golf facilities for eight consecutive years by the Association of Golf Merchandisers (AGM) and reported as the “#1 headwear brand in the combined on and off course retail golf channels” by Golf Datatech. Imperial supports the Imperial Foundation, a philanthropic organization dedicated to fostering the growth and vitality of sports—especially golf—and enhancing the well-being of communities it serves. CPC, Imperial’s parent company, is a Kansas City-based investment holding firm focused on a long-term strategy to buy, build, and hold™ great companies. For further information please visit Imperial1916.com. Follow Imperial on LinkedIn at @imperial-headwear or Instagram at @ImperialHats.

As the new year begins, fitness and movement naturally rise to the top of everyone’s resolution list. Whether it’s early morning workouts, gym sessions after work, or simply committing to a more active routine, January is about momentum — and having the right headwear to support it. Imperial’s performance headwear collection is built for exactly that. Lightweight, breathable, and designed to move with you, these styles combine technical materials with clean design for comfort that lasts the whole year. Here’s a closer look at Imperial’s performance-driven styles and collections and what makes each one a go-to for workouts, training, and everyday movement. The X210P – Lightweight Performance for Everyday Movement The X210P leads Imperial’s performance lineup as the brand’s best-selling style, delivering dependable comfort and versatility. Designed with a low-profile, unstructured shape and an OSFM fit, it delivers a relaxed, easy feel that’s comfortable from warm-up to cool-down. Made from 100% recycled performance polyester, this cap is lightweight, breathable, and moisture-wicking — ideal for staying active without overheating. A performance moisture-wicking, antimicrobial sweatband helps manage sweat and odor, while UPF 50+ protection adds confidence for outdoor workouts. Finished with a curved visor and a self-fabric micro hook & loop closure with elastic and garage tuck-in, the X210P balances performance and polish for daily wear. Perfect for: Gym sessions, walking routines, weekend workouts, runs, yoga, golf or everyday active wear. Shop The X210P Now   The L338: The Hinsen – Small Fit Performance Ponytail Cap Classic performance with a smart twist, The L338: The Hinsen is designed to move with you—without getting in the way of your hair. Built on one of Imperial’s best-selling small fit performance silhouettes, this style adds durable elastic cross bands at the open back, comfortably accommodating ponytails worn high, low, or anywhere in between. Made from performance polyester fabric, The Hinsen is lightweight, breathable, and moisture-wicking, helping you stay cool and comfortable through workouts and active days. Its soft-structured, low-sweep profile delivers a polished look, while the micro hook & loop closure with adjustable D-ring allows for a secure, customized fit. Designed as a small fit cap (6 3/4 – 7 1/8), The Hinsen offers all-day comfort with a design that won’t compromise your style—or your hair. Perfect for: Running, training, yoga, and outdoor workouts when comfort, fit, and hair-friendly design matter most. Shop The L338 Now   The Lab Series – Advanced Performance, Elevated Design Imperial’s Lab Series is where technical innovation meets modern performance design. Built for those who demand more from their headwear, each style in the Lab Series features performance, moisture-wicking, breathable fabrics, rubberized hook & loop closures, a slight curve visor, and a heather charcoal undervisor for a refined, athletic look. A standout feature across the collection is the NuYarn® performance merino wool sweatband, designed to regulate temperature naturally while enhancing moisture management and comfort. Each style also features a buoyant visor board, keeping the hat lightweight and structured without adding bulk—ideal for all-day performance and movement. Perfect for: High-energy workouts, outdoor training, and everyday active wear—ideal for those who want advanced performance features, breathable comfort, and a clean, athletic look that transitions seamlessly from movement to lifestyle. Shop The Lab Series Collection Now The 3124P & L3124P – Performance Visors Built for Runners For runners who want maximum breathability without sacrificing sun protection, Imperial’s performance visors deliver the best of both worlds. Visors are a go-to choice for running because they keep heat off your head while still shielding your eyes from glare—and the 3124P lineup is designed to perform mile after mile. The 3124P features a low-profile visor shape with an OSFM fit, while the L3124P offers the same performance benefits in a small fit (6 3/4 – 7 1/8). Both styles are made from 100% recycled performance polyester and feature lightweight, breathable, moisture-wicking fabric to help regulate temperature during runs. A performance moisture-wicking, antimicrobial sweatband keeps sweat in check, while the curved visor and matching undervisor provide consistent eye coverage without added bulk. Finished with a self-fabric micro hook & loop closure with elastic and garage tuck-in, these visors stay secure and comfortable through every stride. Perfect for: Running, race days, training runs, and outdoor workouts when breathability and visibility matter most. Shop The 3124P Now Shop The L3124P Now Performance Headwear That Supports Your Goals From day one workouts to everyday movement, Imperial’s performance headwear is by your side as you work toward your New Year’s goals. From the lightweight versatility of the X210P, to the pony-tail-friendly L338, runner-ready visors like the 3124P and L3124P, and the advanced innovation of the Lab Series, Imperial’s performance headwear is designed to support movement, comfort, and consistency — all year long.